In collaboration with the TPC Network and PGA Tour, we developed a suite of marketing assets ahead of the 2026 WM Phoenix Open. The focus: to spotlight the course’s everyday public golf experience while building anticipation for one of the Tour’s most energetic and fan-favorite events, known as "The Greatest Show on Grass." The result is a campaign that celebrates both the accessibility of the venue and the electric atmosphere of what’s to come. Highlights include all 18-hole flyover videos showcasing the iconic Stadium Course, a dynamic lifestyle commercial/production capturing the desert vibe and everyday play, and footage highlighting the DraftKings Sportsbook culinary experience—featuring elevated dining and more in a premier entertainment destination adjacent to the course.